Stories from the world's leading employer branding influencers:

Australasian Talent Conference Round-Up: The Big Topics and Trends

Elle Green

VP Community & Strategic Alliances

- The Martec

The Employee-Generated Content Trends to Clock as We Head into 2023

Kelly Maguire

Employer Brand Partnerships Manager

- The Martec

Community Chats: 30 Minutes with Andrew Griffiths

Andrew Griffiths

Senior Manager, Employer Brand

- Zip Co

Why Employee Experience Is as Crucial as Any Other Element of Your Business

Sachid Tharayil

Director

- dfrens Consulting

Finding Your ‘Why’ During the Great Resignation

Thomas Reneau

Director, Employer Brand & Culture

- Blu Ivy

Why “authentic” shouldn’t be just a buzzword in employer branding (and my tips on how to get it right!)

Madison Bailey

Head of Content Marketing Strategy, APAC

- The Martec

The One Thing Every Successful EB Strategy Has in Common

Kelly Maguire

Employer Brand Partnerships Manager

- The Martec

If Employer Branding Is a Team Sport, Who Are Your MVPs?

Ashten Fizer

Talent Brand Go To Market

- Dropbox

Authentic Employee Stories Bring (And Keep) Great Talent on Board

Pedro Porto Gusmão

Talent Acquisition and Employer Branding Consultant

- PPO Talent Consulting

How Purpose and Culture Work Together to Drive a Compelling Employer Brand

Alex McVeigh

Employer Brand Lead

- Commonwealth Bank

Community Chats: EMEA EB360 Evolution Webinar

Ted Meulenkamp

Lead Global Employer Brand

- Mondelēz International

From The Great Resignation to The Great Recalibration

Erin Mastel

Director

- Grace Blue Partnership

Community Chat: 15 Minutes with Alex Her - Content Marketing

Alex Her

Employer Brand Manager

- GoDaddy

Why AI Is Becoming Critical in the Quest for Amazing Talent

Liz Weeks

APAC Recruitment Marketing Manager

- Amazon

How to Maximise Impact through Employee Advocacy

Elle Green

VP Community & Strategic Alliances

- The Martec

Applying a Marketing Mindset to Compete in Today’s Talent Market

Brie Mason

Founder and Director

- Employer Brand Mason

Community Chats: 30 Minutes with GSK

Billie Kessell

Global Employer Brand Lead

- GSK

Community Chats: How to Drive Sustainable Results, Not Band-aid Solutions in a Talent-led Market

Alex McVeigh

Employer Brand Lead

- Commonwealth Bank

How to Build (or Rebuild) and Deliver a Credible EVP in the Current Market

Brie Mason

Founder and Director

- Employer Brand Mason

Community Chats: 15 Minutes with Belinda Leon

Belinda Leon

Employer Branding Specialist

- Bendigo and Adelaide Bank

Is Now the Right Time to Refresh Your EVP?

Brie Mason

Founder and Director

- Employer Brand Mason

Rethinking Employer Brand in a Hybrid Working World

Devin Rogozinski

Senior Director, Talent Brand & TA Enablement

- GitLab

Getting a Seat at the Table: 10 Tips to Get Buy-in for Your EB Strategy

Charlotte Anderson

Talent Brand Lead

- Canva

Community Chats: 15 Minutes with Stephanie Calvert

Stephanie Calvert

Talent Acquisition and Employer Branding Lead

- CGI

How Nine of the Best Global Leaders Engage Stakeholders in their Employer Brand Journeys

Robin Dagostino

Branding & Marketing Director

- Boston Consulting Group

Employer Brand: A Team Sport at Relativity

Karolina Oldak

Employer Branding and People Communications Expert

- Relativity

The Importance of Identifying Candidate Personas to Communicate Your EB Successfully

Jonna Sjövall

Global Head of Employer Branding and Recruitment Marketing

- UBS

How to Promote Diversity and Inclusion throughout the Entire Talent Lifecycle

Stephanie Calvert

Talent Acquisition and Employer Branding Lead

- CGI

Employer Branding Is a Team Sport: 4 Leaders at Canva Tell Us Why

Charlotte Anderson

Talent Brand Lead

- Canva

Employer Branding Is a Collective Mission at CGI

Irina Zavyalova

Employer Brand Marketing Manager

- CGI

Transitioning from Reactive Recruitment to Proactive Attraction

Brie Mason

Founder and Director

- Employer Brand Mason

Employer Branding Is a Team Sport

Elle Green

VP Community & Strategic Alliances

- The Martec

Why Your Employee Value Proposition Isn't a Silver Bullet for Employer Branding

Charu Malhotra

Global Head Of Talent Branding & Recruitment Marketing

- PA Consulting

Employer Branding Trends for 2022

Elle Green

VP Community & Strategic Alliances

- The Martec

We Asked 6 Employer Branding Leaders: “What Makes EB Content Exceptional?”

Stuart Hazell

Global Director, TA Brand & Marketing

- Workday

Empowering Employees to Be Your Biggest Advocates

Kylie Denk

Employer Brand Manager

- Index Exchange

Innovate, Test, Measure: How the Best Employer Branding Comes from Taking a Chance

Lauren Saunders

Director, Talent Acquisition Strategic Projects

- LinkedIn

Using Employee Advocacy to Drive Authentic Diversity

Robin Dagostino

Branding & Marketing Director

- Boston Consulting Group

Why Employer Branding Should Play a Central Role in Your Reputation Management Strategy

Charlotte Marshall

Director, Global Employer Brand & Recruitment Marketing

- Intuitive

Employer Branding and Employee Experience = The Winning Formula

Thomas Reneau

Director, Employer Brand & Culture

- Blu Ivy

Community Chats: 15 minutes with Elle Green

Elle Green

VP Community & Strategic Alliances

- The Martec

8 Leaders Share Their Insights: How to Leverage Content Marketing In the Battle for Tech Talent

Chrystal Moore

Global Head of Talent Discovery

- Pinterest

11 Leaders Share Their Insights: How Talent Acquisition and Employer Branding Join Forces to Provide the Model Candidate Experience

Tish Teeluck

Employer Brand and Recruitment Marketing Leader

- PwC

Global Co-Creation: The Process Behind Forming Vodafone’s New EVP

Dawn Hollingworth

Global Head of Employer Branding and Talent Attraction

- Vodafone

14 Leaders Share Their Insights: Measuring the Effectiveness of Your Employer Brand

Dawn Hollingworth

Global Head of Employer Branding and Talent Attraction

- Vodafone

Gearing up for the Games: Capturing the Essence of Our Allianz Spirit through the Olympic and Paralympic Partnership

Kara McLeod

Principal Employer Branding Consultant

- TQ Solutions

A Tale of Two ‘Scandals’ and What They Can Teach Us about Employer Branding

James Ellis

Senior Manager, Employer Brand

- Recursion

Employer Branding Isn’t about You – It’s about Your Audience

Jonna Sjövall

Global Head of Employer Branding and Recruitment Marketing

- UBS

How Do You Communicate Employer Branding in a Post-COVID World?

Charu Malhotra

Global Head Of Talent Branding & Recruitment Marketing

- PA Consulting

Two Brand Leaders Tell Us Why Storytelling Is the Beating Heart of Employer Branding

Priti Soni

Global Recruitment Marketing Lead

- WTW

Parents Returning to Work: The Challenges, Considerations and Opportunities in Employer Branding

Chrissy Thornhill

Director, Head of Global Employer Brand & Recruitment Marketing

- MetLife

How to Effectively Position a Parent Employer Brand and Sub-Brands

Dario Paolini

Employer Brand Lead

- Virgin Australia

How to Use Data to Measure Success in Employer Branding

Ted Meulenkamp

Lead Global Employer Brand

- Mondelēz International

If Change Is the Only Constant, You Need Modular Employer Branding

Erin Mastel

Director

- Grace Blue Partnership

How COVID Has – and Hasn’t – Transformed EB Strategy

Hannah King

Head of Global Employer Brand and Join Ops

- Straumann Group

Building a Brand Ambassador Program Isn’t as Difficult as You Might Think

Alex Her

Employer Brand Manager

- GoDaddy

Why Employer Branding and Recruitment Teams Need to Work as Yin and Yang

Lauren Saunders

Director, Talent Acquisition Strategic Projects

- LinkedIn

Of Sidewalk Chalk to Cyborgs: Your EB Technology Stress Is Worrying About The Wrong Problem

James Ellis

Senior Manager, Employer Brand

- Recursion

Attracting off-campus talent demands multichannel engagement

Lezann Chong

Talent Brand Lead, Growth Markets

- Accenture

Combating the Challenges of Cultural Change in Large Organisations

Sophia Boleckis

Director, Employee Experience Lead

- Wärtsilä

Community Chats: 15 minutes with Robin Dagostino

Robin Dagostino

Branding & Marketing Director

- Boston Consulting Group

Evangelizing Employees to Be Your Best Talent Magnets

Robin Dagostino

Branding & Marketing Director

- Boston Consulting Group

Community Chats: 15 minutes with Charlotte Marshall

Charlotte Marshall

Director, Global Employer Brand & Recruitment Marketing

- Intuitive

Why Making Investments in Employer Branding NOW Is a Must

Dario Paolini

Employer Brand Lead

- Virgin Australia

Aligning Your Employer Branding Content with Corporate Comms

Chrissy Thornhill

Director, Head of Global Employer Brand & Recruitment Marketing

- MetLife

Developing a Rock-Solid Employer Branding Content Strategy

Hannah King

Head of Global Employer Brand and Join Ops

- Straumann Group

Community Chats: 15 minutes with Alex Her

Alex Her

Employer Brand Manager

- GoDaddy

‘We Are Fun!’: Why Employer Branding Needs to Move on from Culture Clichés

Charlotte Marshall

Director, Global Employer Brand & Recruitment Marketing

- Intuitive

Using Analytics to Develop a Better Employer Branding Strategy

Shaunda Zilich

Senior Director, Employer Brand and Talent Attraction

- Marriott International

How to Create Personas in Employer Branding

Kara McLeod

Principal Employer Branding Consultant

- TQ Solutions

Community Chats: 15 minutes with Dawn Hollingworth

Dawn Hollingworth

Global Head of Employer Branding and Talent Attraction

- Vodafone

Bringing the authentic voices of employees to the forefront

Charlotte Marshall

Director, Global Employer Brand & Recruitment Marketing

- Intuitive

Employer branding at one of the world’s most recognisable companies: Rolls-Royce

Dawn Hollingworth

Global Head of Employer Branding and Talent Attraction

- Vodafone

Global Vs. Regional Employer Brand: The Challenges In Keeping Aligned While Still Being “Local”

Devin Rogozinski

Senior Director, Talent Brand & TA Enablement

- GitLab

Nailing Employee Experience in the War for Talent

Sophia Boleckis

Director, Employee Experience Lead

- Wärtsilä

Employer Brand and Candidate Experience. A Match Made in Heaven?

Alex McVeigh

Employer Brand Lead

- Commonwealth Bank

Key Learnings from #LifeAtSAP Employer Branding

Robin Dagostino

Branding & Marketing Director

- Boston Consulting Group

The Keys to Effective Employer Branding on Social Media

Hannah King

Head of Global Employer Brand and Join Ops

- Straumann Group

Navigating the Talent Market Post-COVID-19

Dario Paolini

Employer Brand Lead

- Virgin Australia

Employee Advocacy: The Most Powerful Voice for Your Brand Comes from Within

Brie Mason

Founder and Director

- Employer Brand Mason

How to identify and refine your employer brand to engage talent

Kara McLeod

Principal Employer Branding Consultant

- TQ Solutions

The Commercial Justifications for Doing Content Marketing

Brie Mason

Founder and Director

- Employer Brand Mason

Making it Easy for all Levels of Employees to Create Insightful Content

Brie Mason

Founder and Director

- Employer Brand Mason

How to Significantly Increase Your Volume of Content Without a Significant Increase in Costs

Brie Mason

Founder and Director

- Employer Brand Mason

Money Talks, but it Isn’t the Be-all and End-all of Attracting Great Talent

Brie Mason

Founder and Director

- Employer Brand Mason

Optimising Your Employer Branding Campaigns with Candidate Journey Mapping

Chelsea Downing-West

Employer Brand Community Manager

- Employer Brandwagon

Maximising the benefits from employee advocacy tools

Brie Mason

Founder and Director

- Employer Brand Mason

Leveraging Conversational Marketing for Lead Generation in Recruitment

Chelsea Downing-West

Employer Brand Community Manager

- Employer Brandwagon

Combining Outbound & Inbound Marketing Strategies in Recruitment Marketing

Chelsea Downing-West

Employer Brand Community Manager

- Employer Brandwagon

Why Employer Branding is Key to Gaining a Competitive Advantage

Brie Mason

Founder and Director

- Employer Brand Mason

Is Employee Advocacy the Key to Unlocking Organic Reach on Social Media?

Chelsea Downing-West

Employer Brand Community Manager

- Employer Brandwagon

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